This textbook is suitable for the following courses: Introductory Economics and Principles of Economics.
This market-leading textbook presents modern economics in a form that’s intuitive, relevant, and memorable to students with no prior exposure to the subject. Taylor and Weerapana have recent and extensive classroom-based experiences, which is seen through their engaging real-world examples. The textbook provides clear explanations of why markets are efficient when the incentives are right and inefficient when the incentives are wrong; and outlines examples of economics choices that students actually face. Version 8.0 gives special attention to key policy questions about the role of the government that are being debated today. This volume encompasses both macroeconomics and microeconomics.
New in This Version
- Now published by FlatWorld at an affordable price in print and digital formats suited to today’s students.
- Incorporates discussion of new monetary developments since 2011, including QE3, taper, raising of interest rates and the move to negative interest rates in some countries.
- Covers the debate about whether the Fed is unwinding its extraordinary policy measures at an appropriate pace, as well as whether the fiscal policy measures implemented in the 2008/9 recession worked, based on academic studies.
- Discusses labor market developments, including the fall in unemployment rates, slow improvement in the employment to population ratios, and the falling labor force participation rate for men.
- Expands the discussion of productivity slowdown, including Robert Gordon’s claim that economic headwinds will keep U.S. productivity growth low in the foreseeable future.
FlatWorld Homework
FlatWorld Homework includes multi-format questions written specifically for your FlatWorld book, which you can access through our stand-alone interface or integrate with your learning management system.
Request a demo
Instructor’s Manual
The Instructor Manual guides you through the main concepts of each chapter and important elements such as learning objectives, key terms, and key takeaways. Can include answers to chapter exercises, group activity suggestions, and discussion questions.
PowerPoint Lecture Notes
A PowerPoint presentation highlighting key learning objectives and the main concepts for each chapter are available for you to use in your classroom. You can either cut and paste sections or use the presentation as a whole.
Test Generator - powered by Cognero
FlatWorld has partnered with Cognero, a leading online assessment system, that allows you to create printable tests from FlatWorld provided content.
Test Bank Files for Import to Learning Management Systems
For your convenience, we've packaged our test items for easy import into Learning Management Systems like Blackboard, Brightspace/D2L, Canvas, Moodle, or Respondus.
Test Item File
Need assistance in supplementing your quizzes and tests? Our test-item files (in Word format) contain many multiple-choice, fill-in-the-blank, and short-answer questions.
At FlatWorld, we take pride in providing a range of high-quality supplements alongside our titles, to help instructors teach effectively. Supplements are available for instructors who have registered their adoption with us. If you need to review or preview something specific, please contact us.
Already registered? Sign in here
Akila Weerapana Wellesley College
Additions & Errata
- Changed "10.1 percent in October 2008" to "10.1 percent in October 2009." (11/9/18)